ZOOM Shimmer Shad"Measuring at 4.25 inches, the Shimmer Shad is designed to enhance the action of any chatterbait without overpowering it. Its segmented body and fluid tail perfectly complement the natural oscillation of the chatterbait, creating an irresistible combination for bass and predatory fish."  Like all products offered by JBC Outfitters, we personally use ZOOM baits as part of our bass tackle selection.Assorted colors per menu list .  Length: 4 1/4".  5 per pack.  Price is for one pack.  Each pack is new and unopened from our store inventory.Be sure to see our other ZOOM baits and all of the products sold at JBC Outfitters!Thanks for visiting the store!