Simon Porte Jacquemus, the creative mind behind the brand Jacquemus, has taken the fashion world by storm. Founded in 2009 when Jacquemus was just 19, the brand quickly became synonymous with playful designs, vibrant colors, and a distinct Mediterranean flair. Named after his mother's maiden name, Jacquemus pays homage to Simon's roots in Southern France, drawing inspiration from his childhood and the picturesque landscapes of Provence.
A Unique Vision
Jacquemus stands out in the fashion industry due to its unique approach to design. The brand is known for its minimalist yet striking aesthetic, often incorporating asymmetrical cuts, oversized proportions, and innovative silhouettes. This distinctive style has garnered a loyal following, including celebrities like Rihanna, Bella Hadid, and Emily Ratajkowski.
Key Collections
Several key collections have defined Jacquemus’s rise to prominence. The Spring/Summer 2018 collection, titled "La Bomba," showcased bold, sun-drenched colors and dramatic, voluminous pieces that captured the essence of a carefree summer. Another milestone was the Spring/Summer 2020 collection, "Le Coup de Soleil," which featured a stunning runway set in a lavender field, cementing Jacquemus’s reputation for creating visually captivating presentations.