As a Copywriter, you will be responsible for creating engaging and persuasive copy for various marketing materials, such as websites, brochures, emails, ads, and social media posts. You will work closely with the Marketing Manager and the Graphic Designer to ensure that your copy reflects the brand voice and tone of the company and its products.

Responsibilities:

Write clear, concise, and compelling copy for various mediums and platforms, following the company's style guide and best practicesConduct research and interviews to understand the company's products, target audience, and market trendsCollaborate with the Marketing Manager and the Graphic Designer to develop creative concepts and ideas for marketing campaignsEdit and proofread your own and others' copy as needed, ensuring accuracy, consistency, and qualityUse SEO principles and keywords to optimize your copy for search engines and increase web trafficMonitor and analyse the performance and impact of your copy, using tools such as Google Analytics and Google Search ConsoleGenerate and present regular reports and insights on your copywriting performance, highlighting successes, challenges, and recommendations for improvementStay up to date with the latest developments and best practices in copywriting and digital marketing Requirements:

Bachelor's degree in Marketing, Communications, Journalism, or a related fieldAt least 2 years of experience in copywriting Excellent writing, editing, and proofreading skills, with a keen eye for detailCreative and innovative thinker, with the ability to write engaging and persuasive copy that resonates with the target audienceKnowledge of online content strategy and creation, including SEO, web design, and user experienceProficient in using Microsoft Office, Google Docs, WordPress, and other relevant tools and platformsAbility to work independently and as part of a team, managing multiple projects and deadlines in a fast-paced environment Benefits: TBC