Our established client in Marlow is looking for a Category Marketing Manager to join an established marketing team for an industry leading brand.

Key Responsibilities:

As a Category Marketing Manager, you will:

- Manage a portfolio of innovative products, ensuring the achievement of sales turnover targets and profit margins.

- Introduce new products to the market and set strategic pricing in line with market trends and profit expectations.

- Collaborate with cross-functional teams, including Sales, Finance, Service, Customer Services, and Supply Chain, to fulfill product and marketing responsibilities.

- Provide sales teams with technical information, features, and benefits of new and existing products.

- Work closely with European product management and marketing teams for timely product launches and promotional materials.

- Conduct competitive analysis and monitor retail activities to stay ahead in the market.

- Develop and execute quarterly product promotions, evaluating their effectiveness.

- Maintain up-to-date product landscapes to ensure product and price positioning.

- Manage the product life cycle, controlling SKU numbers and handling excess and obsolete inventory.

- Support the sales team with presentations, product training, promotional planning, and customer engagement.

- Analyze monthly sales data and market trends.

- Ensure all marketing touchpoints accurately represent our product portfolio.

- Create and implement marketing premiums, POS materials, sales literature, and display merchandising.

- Handle purchase orders and contribute to organizing customer events and exhibitions.

What You'll Need:

To excel in this role, you should have:

- Minimum 1 year of marketing experience (industry-specific experience is highly desirable).

- Strong analytical skills.

- Excellent organizational and project management abilities.

- Outstanding communication and presentation skills.

- Proficiency in MS Word, PowerPoint, Excel, and Outlook.

- Familiarity with social media and web platforms.

- Willingness to occasionally work outside of regular hours and on weekends.

- Confidence in working with various suppliers, agencies, and customers.

- Ability to travel, both domestically and internationally.

- High motivation and eagerness to fulfill responsibilities effectively and promptly